Tuesday, April 17, 2012

New tourism director gets down to business

While there are a lot of people in the area that feel tourism doesn't have much impact on the local economy, new Carbon County Tourism Bureau Director Shalee Johansen sees it differently.

Johansen, who is originally from American Fork and recently relocated to Carbon County from Wasatch County, sees tourism as the engine of the economy in the area that has been barely tapped. Her experience in marketing venues in the resort industry in the Park City area and background on securing grant money to help promote tourism in the area will be very helpful in bringing people to the community.

"One of the things I think that is most important is that we set up a concierge service for the community," she stated. "I am setting up an electronic system and we will also use the information center at the USU Prehistoric Museum for that."

The system that Johansen imagines will supply answers to tourists' questions about everything from where they can get a pizza to where they can buy auto parts. It is her intention to be sure those who come to town are well taken care of. It is also her intention to see that they come back. Sun Advocate